'How effective is the combination of your main product and ancillary tasks?'

Location -
The key image that we wanted to show in our product was 'Religion' and 'Homosexuality' in British society. During our brainstorming session we decided the perfect location to film would be in a small town or village that has quant historic homes and a small church that residents visit every Sunday. During filming we used two primary locations, the town of Sandwich and the village of Minster. Both fill the criteria for being historic, quant, quiet and beautiful.

For the two ancillary tasks, we have used location and setting to create an enigma. For the poster we wanted to show suggestion of the main character and the church into a stylised image that communicated with our target audience.

The picture used for the poster was taken in the winter months of January when the trees were bare, days were short and the weather was cold. This really accentuates the feeling of unhappiness, desperation and rejection. The colours used are typical of what is seen in this type of genre, it is not supposed to be colourful and this would challenge and foul the story that we are trying to portray.

Existing film poster research - 


To gather inspiration and ideas for our own product I had researched in to other posters used to promote new films in the market. Here in the performing arts department at school we have a range of posters displayed around the buildings. One of the outstanding posters that had taken the eye was "Platoon" by Hemdale Film. Although this is not the genre we are using for our film we decided that this was the type of layout that we wanted to use for a professional finish.

This poster uses a vivid palette of colours giving an explosion of thoughts. The colours used to promote the film are very natural to the main narrative of the film. Using green as the majority of the poster allows for a setting to be produced from the palm trees through to the camouflage on the troops clothing. The soldier that is kneeing on the grass with his arms held high and his head looking into the sky is seen in the middle of the poster at a medium close up.

We have taken inspiration by the text layout of this poster a fairly traditional layout that symbolises the soldier on his knees. This is what we have done with our own poster to make connotations of what our film narrative is about. However the main reason this film poster has been used it to the text layout used at the bottom of the poster which we would like to replicate.

The pure simplicity of "Never Let Me Go" symbolises how the company has matched the poster design with the genre (Romantic Drama). The poster has real emotion and moves to the reader and the minimalist tone that shouts out character and actually shows deep meaning.

The Pier - 


The use of an extreme long shot to the end of the pier suggests there is no where to run, all that is beyond the protective fencing is hundreds of miles of ocean. The pier is seen at dead centre of the shot and shows its significance in the film and shows the wonderful British architecture once seen at Britain's coastal towns, in this instance Clevedon Pier, Somerset. One shot that really shows essence of the "no where to run" is the wooden floor running down to the pier building, as the floor goes into the distance (as seen in dead centre) you can see it curving into the centre point of the page where it is actually narrowing.

The sky shows representation of the genre and is a convention that is common throughout film posters that I have seen throughout my media studies course. Around three quarters of the sky is overcast and grey which suggests the negativity and possible downturn of the narrative.

Magazine Review. 
The production of my magazine review was on Microsoft Office Publisher 2007 which is a very easy program to operate. From the research into existing magazine reviews we decided that our film shall be marketed under an independent film magazine due to the challenging nature of our film narrative, which was inspired by directors such as Ken Loach (Sweet Sixteen) and Andrea Arnold (Fishtank).


Audience Feedback - 
A critical part of our work was audience feedback in which we used new media technology to gather information regarding our final product and rough cut in order to make any changes that have been flagged up by viewers. We also used more traditional techniques that included asking piers in our class as we could have a more in depth conversation on the positive and negative views that they may have of "Rejected".

How significant was audience feedback?
It was a highly significant that we received audience feedback for the main products and ancillary tasks. In order to gather some audience feedback we used new media technology such as social networking sites as Facebook and video streaming sites such as YouTube.

The first step of analysis that we took was added our rough cut onto YouTube to gather views and feedback from viewers from across the world. Below are a number of comments received from the different sources that we have used;

• The voiceover narrative used in the footage needs reproducing as the sound quality is not at a professional standard. The sound appears crackly and can hear background noises that are distracting. 
• The voiceover script compliments the footage correctly, matching the genre and the instruments used in the earlier and later sequences.
• The opening shots of the film are very tranquil and peaceful and is reflected to painting produced by landscape artist Thomas Gainsborough. 
• Cinematography used is not just common and conventional shots usually seen within television and film. In particular to close up and body shot of the main character ringing his hands and being able to visualise the characters emotions through posture and facial expressions.  

The comments that we received allowed us to make any changes and improvements that were commonly mentioned by our piers and the feedback we received via new media technology.